Saturday, January 5, 2019

How Are Direct Lenders Revolutionising the Loan Market?

In the online arena, in the United Kingdom, direct lenders are the ones who use Soft Searching Technology. This means that the lending deal would not affect the borrower’s credit score. This can be beneficial for you if you want to take an emergency loan. Although the interest rates of the loans are comparatively higher, there are several direct lenders who can provide loans from 1000 pounds to up to 50,000 pounds. The nominal criteria to apply for the loan include you to be a resident of the United Kingdom of at least 18 years’ old who is able to repay the loan. Also, generally, most of the lenders do not charge any upfront fee and there are no hidden charges involved. However, you must always keep your eyes open for the ones who do.

The exponentially increasing number of people opting for Everyday Loans Bristol, Liverpool, London, Edinburgh or from any other city across the United Kingdom is a clear indication that there is a serious requirement of such private lenders and their services are being appreciated.


Authorised and regulated by the Financial Conduct Authority (FCA), direct lenders extend their loan services to different professionals like students, self-employed, businesspersons, entrepreneurs, salaried, and for the non-professionals such as unemployed and even people with benefits. The types of loans are categorised on the basis of the specific financial conditions of the borrowers, be it secured, unsecured, payday, doorstep, or guarantor loans for people with good credit, bad credit and even without any credit check at all. Basically, they cover all sorts of loan deals that a consumer can actually look out for.

Considering the popularity of bad credit loans in terms of the present scenario, the market has also attracted more online lenders who are trying to make their presence known. Although the large market share occupied by some of the few lenders (who were the first to step into this market) is a challenging task to give competition to, yet similar services are also flourishing in the entire world but especially in the United Kingdom.

These companies continuously target the potential audience with effective marketing strategies revolving around trendy subjects and events. This unique business plan has made online lending as one of the emerging multi-million ideas and by the end of 2019, because of the market instability due to the Brexit and projected loss of money to some individuals, financial experts have estimated the clientele of such online direct lenders to grow at an even faster pace.

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